Turnkey Intelligence had a strong month in the college athletics space, adding seven teams to its NCAA football network study. The addition of those seven institutions (University of Central Florida, University of Georgia, University of Texas, Texas A&M, UCLA, USC and Washington State University) brought the total number of schools participating in this season’s project to nearly 40, with several more expected to sign on in early October.
Additionally, the Mountain West Conference contracted Turnkey to conduct a custom research project, and Washington State University became the company’s newest licensee of Surveyor, Turnkey’s DIY research platform.
“We’re very happy with the progress we’re making in collegiate athletics,” said Erika Gunerman, Turnkey Intelligence’s Director of College Sports. “As we grow our relationships in the space, it’s great to see deals getting signed as schools begin to get a sense of how Turnkey’s expertise can help them in tangible ways – increasing ticket sales, improving ticket holder satisfaction, etc.”
Turnkey Intelligence’s data business also continued to grow in September, executing list purchases and record enhancements on behalf of clients including the Anaheim Ducks, Carolina Hurricanes, Jacksonville Jaguars, National Basketball Association (NBA), Sacramento Kings, Syracuse Chiefs and Washington Redskins
The month of September brought several interesting custom research projects to Turnkey as well, including a project for returning client NRG Energy, and a customer experience project for the Okanagan Hockey Schools.
“It’s encouraging to see momentum building as we begin the fourth quarter,” said Haynes Hendrickson, President of Turnkey Intelligence. “We’re optimistic that sales of all our products and services will continue to increase as we finish out the year.”
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Turnkey Sports & Entertainment is the holding company that owns and operates Turnkey Search, the industry’s leading executive search firm, and also Turnkey Intelligence, the industry’s leading consumer intelligence firm. For more information about Turnkey Sports & Entertainment, visit www.TurnkeySE.com.
Turnkey Intelligence is the sports and entertainment industry’s leader in custom consumer research (Surveyor) and lead scoring and data enhancement (Prospector). Over 100 clients utilize Turnkey’s software and services to make better-informed business decisions involving ticketing, sponsorship, marketing and sales. For more information about Turnkey Intelligence, visit www.Intel.TurnkeySE.com.
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